Sales outreach has evolved, and so has Salesforge. While traditional sequences focus on sending a series of emails one after another, Multichannel sequences give you a much more powerful and flexible way to engage with your leads.
If you’re still using traditional sequences, here’s why switching to Multichannel Sequences will help you.
Multichannel Sequences let you combine both Email and LinkedIn into one single, smart sequence. Instead of just sending emails, you can:
Add LinkedIn steps (connection requests, messages, InMails, etc.)
Define conditional logic
Build branches based on behavior, not just time
All in the same sequence builder.
Although Multichannel combines multiple channels as the name suggests, it works just as well with a single channel of your choice.
Most prospects today check both email and LinkedIn - some respond first on LinkedIn, some on email. With multichannel, you meet your prospects in multiple places automatically.
Multichannel Sequences let you add conditions like:
If the prospect replied
If an email bounced
If a LinkedIn connection was accepted
If the prospect has a LinkedIn URL
Instead of running two separate sequences (one email and one LinkedIn for example) you now manage everything in one place. Salesforge keeps track of replies and actions across channels.
Plus, you don’t need to switch between tools or manually update follow-ups based on where someone responded first.
Whether you want to use:
Only email
Only LinkedIn
Or both combined
Multichannel Sequences support it all. You aren’t limited to a rigid email-only workflow anymore. As outreach channels evolve, Multichannel gives you a foundation that can grow with new touchpoints and conditions over time.
Because multichannel outreach meets prospects where they’re active, it tends to generate:
Higher reply rates
Better connection rates
More natural engagement
Increased pipeline from the same contact list
Teams that move beyond email-only workflows see their messages noticed more, especially when email inboxes are crowded and prospects scroll LinkedIn daily.
Multichannel Sequences are better because:
They combine outreach channels in one workflow
They adapt based on conditions and behavior
They reduce irrelevant touches and manual effort
They future-proof your outreach strategy
They increase engagement and response rates
In short, Multichannel Sequences help you spend less time managing sequences and more time talking to people who actually want to respond.
